Kenya-first business ideas and plan guides

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Featured guides

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2-Acre Open-Field Maize Farming Business Plan

Agriculture

2-Acre Open-Field Maize Farming Business Plan

This plan outlines a 2-acre open-field maize farming operation designed to deliver a consistent monthly supply of maize bags in Kenya, targeting retailers and wholesalers. Buyers get a practical, financially grounded model showing baseline throughput of 80 bags/month at 4,500 KES per bag, with a projected monthly profit of 170,000 KES under stable conditions. It includes key constraints, cost structure, and scalable steps to maintain steady output in Kenyan open-field farming conditions.

KES 150
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1-Acre Fish Pond Aquaculture Business Plan

Agriculture

1-Acre Fish Pond Aquaculture Business Plan

This plan provides a complete 1-acre fish pond aquaculture model for tilapia in Kenya, including setup costs, monthly revenue projections, and per-cycle profitability aligned to local market dynamics. It delivers a step-by-step path from initial investment (approx. 130,000 KES) to the first full production cycle, with cash-flow considerations, fingerling and feed budgeting, and risk mitigation tailored to Kenyan supply chains. Outcome: a practical, low-capital entry blueprint to reach steady revenue and a clearer timeline for profitability within Kenyan pond farming conditions.

KES 150
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1-Acre Greenhouse Tomato Farming Business Plan

Agriculture

1-Acre Greenhouse Tomato Farming Business Plan

This plan outlines a 1-acre greenhouse tomato operation in Kenya, detailing a baseline 4,000 kg/month production with 200,000 KES monthly revenue and 120,000 KES profit after costs of 80,000 KES. It provides step-by-step cultivation practices, cost controls, and a scalable framework to lift monthly yield toward 5,000 kg while keeping fixed costs near 20,000 KES and variable costs at or below 30% of revenue. Goal-driven milestones, risk factors, and a clear breakeven point help Kenyan aspiring agro-entrepreneurs achieve predictable monthly output and improved profitability.

KES 150
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What founders say

The market sizing section gave me a clear go/no-go decision.

Lucy W.

Agribusiness founder, Eldoret

The financial model and checklist saved me days of research.

Brian O.

Agri-entrepreneur, Nakuru

Practical and straight to the point. Worth the price.

Achieng A.

Services founder, Kisumu

It reads like someone who has built in Kenya, not a generic template.

Martha J.

Food business owner, Thika

The licensing checklist alone saved me multiple trips.

Kevin T.

Transport founder, Nairobi

Clear, Kenya-specific numbers and steps. I stopped guessing and launched within two weeks.

Wanjiru K.

Retail founder, Nairobi

Pricing assumptions were realistic and easy to adapt.

Joyce N.

Retail founder, Nakuru

Short, sharp, and actually actionable.

Daniel O.

Services founder, Kisii

The cashflow model is simple enough to tweak but detailed enough to trust.

Christine M.

Founder, Machakos

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